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AI and Surveys: The Future of Talent Retention and Building Company Culture

By Amy Ouzoonian

Everytime I've ever taken a survey, I'd face of the dillemna of not knowing how I could go back to last week and tell you genuinely what I thought about someone's performance, or the quality of a meal. If you ask me how was I feeling on Monday and it's Thursday now or "on a scale of 1 to 10 or 1 to 5, you've lost me. I've wondered, is this a problem when collecting data? We're not gathering a reaction in the moment, we're letting a person digest and then be affected by external impacts. It makes a survey useless, especially if you're asking for a person's emotional reaction, since emotions can change throughout the day no matter who you are. This is why we need more AI-driven solutions survey alternatives that will outshine conventional methods in fostering talent retention:

1. AI-Driven Insights Over Surface-Level Feedback: The vast difference between AI-enhanced feedback and conventional survey methods lies in depth. While surveys often offer a limited perspective, AI-driven insights dig deeper, understanding the core sentiments of employees, thereby ensuring effective employee experience optimization.

2. Predictive Talent Analytics Versus Retrospective Analysis: AI doesn't just understand the present; it anticipates the future. Predictive talent analytics enable companies to detect patterns and foresee potential talent management challenges, allowing for the formulation of advanced retention strategies that are proactive rather than reactive.

3. Real-Time Employee Engagement: In the age of immediacy, waiting for annual survey results is outdated. AI offers real-time employee engagement tools, providing a continuous pulse on employee sentiments. This ensures timely interventions and more dynamic employee relationships.

4. Behavioral Data Analysis: Beyond just ticking boxes in a survey, AI's capability in behavioral data analysis provides deeper, more nuanced insights into employee behaviors and motivations. This depth far surpasses the often superficial data extracted from traditional feedback forms.

5. Personalized Employee Experiences: AI recognizes the individual, not just the collective. By analyzing unique behaviors and preferences, AI tools can craft personalized employee wellness experiences, enhancing satisfaction and engagement levels far more effectively than generic survey-based approaches.

6. Automated Talent Health Checks: Periodic, AI-driven evaluations are the future. Automated talent health checks ensure that an employee's satisfaction and engagement levels are consistently monitored, eliminating the sporadic and often delayed feedback loop of annual surveys.

7. Holistic Talent View Over Fragmented Insights: Traditional surveys, with their set questions, often provide fragmented insights. In contrast, AI offers a holistic talent view, ensuring a comprehensive understanding of an employee's entire journey, from onboarding to potential exit points.

From AI-enhanced feedback to the promise of a holistic talent view, businesses harnessing the power of AI are poised to outpace competitors still reliant on dated survey methods. As the quest for talent becomes more competitive, the importance of an optimized, AI-driven approach, is being seen in companies like MoodConnect. Haven't signed up to see your teams' sentiment data yet? Then you really don't know how your talent is performing and if they are needing more support. Schedule a demo and learn how MoodConnect is saving businesses time and money while retaining talent with emotion metrics.

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